Simply OJ (Organic Juices).
Brand creation & packaging design & development.
A national food & drink retailer came to us with a brand new healthy, natural, organic juice concept.
The brief was like the name “Keep it simple” the client wanted the branding and packaging to be as clean and simple as possible and for juices themselves to be the colour in the packaging.
The range of juices are made from 100% natural and organic ingredients with no added sugar or additives, quite Simply Organic Juices.
We created a brand and packaging as simple as the products themselves, a black logo against a white background, both visual and effective.
As simple as the branding is, it subtly stands out against the vibrate colours of the juices and is really eyecatching at point of sales.
Look out for this brand in supermarket chillers near you soon!